Havaianas Europa
Havaianas campaign focused on the european market, showing that Havaianas is the spark needed to make the summer come out.
Illustration: Gelmi / Photo: Getty Images
Copy: Always Summer.
Havaianas Slim
Release of new Havaianas Slim models.
Photo: Mariana Valverde, Hugo Treu e Mark Mawson
Copy: Stylish enough to be fashionable. Simple enough to never be out of fashion. Havaianas Slim. New prints and new colors.
Copy: Dress in a meticulously laid back way. Havaianas Slim. New prints and new colors.
Copy: Designers have found the answer for one of the universe greatest mysteries: what do women want? Havaianas Slim. New prints and new colors.
Havaianas Flat
Release of a new line of products called Havaianas Flat. Much thinner than the usual sandal.
Photo: Manolo / Mockup: Frank Morais
Awards:Silver - Wave festival
Shortlist - Prêmio Abril
Copy: Models that match any outfit and a special type of smile: the one which comes easy. Flat. Havaianas’ flats. Flat. Havaianas’ flats.
Copy: So light and thin that we overdid the colors to compensate. Flat. Havaianas’ flats.
Copy: Lighter, thinner, but still able to carry a mighty woman. Flat. Havaianas’ flats.
The layouts where made using paper cutouts and, after that, they were photographed.
Havaianas PacMan
Release of a Havaianas sandal based on the vintage PacMan game.
Illustration: Marco Furtado
Copy: Make a mistake in the way you look and you will understand what is a game over for womam.
The layouts where made using paper cutouts and, after that, they were photographed.
